As the gloomy winter weather retreats and flowers begin to bloom, it’s normal to feel pulled into spring cleaning. The fresh and vibrant nature of spring makes you feel new again (and like you can finally crawl out from under your heated blanket). Your home isn’t the only spot craving a spring clean, though. Completing […]

There’s a good chance you’re knee-deep in ecommerce research, and you’ve heard about a ton of different platforms: Shopify, WooCommerce, Wix, and Square. Personally, I’m a big WooCommerce fan, and I recommend it to all of my clients. But what is WooCommerce? And how does it compare to other ecommerce platforms out there? I want […]

Whether you’ve committed to creating an ecommerce shop or you’re scoping out your options, choosing the right ecommerce platform is a big step. Every platform does the same job (help you sell resources on your website), but the user experience and cost of each can vary wildly. To help you make the right choice, I’m […]

It’s everyone’s favorite topic: search engine optimization. 😆 You know you need it, but actually implementing SEO on your website feels like learning a foreign language. Not surprisingly, a lot of my clients are disappointed when they learn that SEO is also a part of creating their WooCommerce shop. Luckily, product SEO isn’t as complicated […]

When you own a business, it’s easy to make little mistakes because, well, you’re not the expert in everything. But some of those mistakes can affect how your business performs. When it comes to your site, though, there are definitely website mistakes to avoid if you want a high-performing site. Let’s chat about some common […]

When you started your online business, you probably started with the bare minimum (which makes total sense). After all, you’re trying to make money – not bankrupt yourself before you even start. 😅 But after a while, I bet you wondered if you should have a website for your small business. Does it really matter? […]