I gave a presentation called The Secret to High Converting Landing Pages for Teach Create Sell. The focus of the session was simple, why most landing pages do not convert the way we expect them to. Most of the time, it is not your offer. It is not your audience. It is not the algorithm […]

Email marketing is one of the best ways to connect with your audience, but it can feel overwhelming when the tools are confusing or the designs do not match your brand. When I switched to Flodesk years ago, everything clicked. I could finally create clean, modern emails in minutes, grow my list without tech headaches, […]

Holidays. Birthdays. Thinking of you. Whatever your reason for shopping, at some point, you’ve probably found yourself in a nail-biting moment in Target trying to find that just-right gift for someone. Well, when it comes to gifts for small business owners, I have a few ideas! I’m sharing the best gifts for business owners that […]

In quarter four, there are tons of seasonal events happening, from Black Friday to New Year’s. You could just throw a discount on your current listings and call it a day. But if you want to make the most of your WooCommerce sale, there are a few adjustments you’ll want to make. I’m sharing how […]

When you started your business, you took a leap of faith. You didn’t know exactly how it would all work out, but you believed in your ability to grow something incredible. For many online business owners, that meant learning how to market themselves, sell digital products, and recruit clients. But marketing has shifted and changed […]

You’ve done the hard work of setting up a site shop, and you’re ready to make some sales. Or maybe you’re debating opening an online store, but not sure if you’ll see any revenue. There are a lot of huge perks to selling on your own site, from more flexibility to increased profit. But that […]