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Flodesk email templates displayed on a tablet for Laugh Eat Learn, showing clean branded newsletter designs, with glasses and a stylus nearby.

Better Emails, Less Work: Why I Use Flodesk

Business

Flodesk email templates displayed on a tablet for Laugh Eat Learn, showing clean branded newsletter designs, with glasses and a stylus nearby.Email marketing is one of the best ways to connect with your audience, but it can feel overwhelming when the tools are confusing or the designs do not match your brand. When I switched to Flodesk years ago, everything clicked. I could finally create clean, modern emails in minutes, grow my list without tech headaches, and automate my marketing without needing an entire weekend to set it up. If you are ready to simplify email marketing and make sending newsletters something you enjoy, Flodesk is a great place to start. 🙌🏼

Pinterest Pins that says, "Why I switched to Flodesk for My Business"

Thinking about switching to Flodesk? Pin to save!

I’m a Flodesk Partner, which means I may earn a commission if you sign up through my affiliate link. I only recommend tools I use and genuinely love and Flodesk is one of them!

1. It’s quite easy to design beautiful emails, fast

Flodesk gives you modern templates (built right into the platform or start from scratch) that are simple to customize without any tech stress. You are able to drag and drop everything into place and match your branding in just a few clicks. Emails look clean, professional, and on brand, without spending hours designing them! 🤩

If you really want to make the most of your time, check out my collection of Flodesk templates made for small business owners just like you. They’re super easy to customize, and each one comes with a video tutorial so you can plug in your content quickly and feel confident hitting send.

GIf of woman in car saying oh my gosh, it's gorgeous!

2. Building your list is simpler

You don’t need anything extra when it comes to building your list thru Flodesk. You can easily create landing pages (full page opt-ins like this one) or forms that can be embedded directly on your website. You can even do pop-ups that are specific to an lead magnet or a sale offer you are promoting! All of this makes it super easy to get your list going without any other special programs or knowing how to code.Example of flodesk forms you can create

If your struck on what to offer, think about your audience and what their main problem is. After you’ve narrowed that down, create a few resource that can SOLVE that problem. This could end up being a printable checklist, a one-page resource, a list of tips from an expert (you!), or maybe even a template. Once you’ve created that, create your form, and start sending your freebie out!

3. Automate, automate, automate

Workflows will help you welcome new subscribers and send automated follow-up messages without you having to do anything extra. Set it and forget it! Write it once, turn it on, and let Flodesk do the rest for your audience. You don’t need a ton of emails to start, a few will go a long way to start building that connection. 

4. You can sell directly thru Flodesk

I personally don’t use this feature as of yet, but you can actually sell digital products directly from Flodesk. That could be a template, guide, lesson, or any other type of digital product. Flodesk checkout keeps everything pretty seamless between you and your customer. Instead of you having to juggle multiple tools to make a sale, everything can live under one roof!

GIF of man saying cha-ching

5. Pricing that grows with you

Flodesk uses subscriber-based pricing, which means you can start small and upgrade as your email list grows. You also get unlimited emails to send on every single plan – score! 🥳

This keeps things predictable and affordable. No surprise charges because you sent “too many” emails, no stressing out while your email list grows. Because that is ultimately your goal!

6. Helpful analytics at a glance

I love being able to quickly see how my emails are performing so I can make decisions based off of real data, not guesses. Flodesk’s analytics make it easy to check your open and click rates, see what your audience is engaging with, and understand what types of content they want more of.

Screenshot of Flodesk's Analytics

You don’t have to dig through complicated dashboards or 20 different charts either. Just the important stats you need to keep improving what you send. The more you know what’s working, the more confident you’ll feel sending your next email, and the next one, and next!

7. Is Flodesk best for my biz?

Flodesk is perfect for any business owner who wants a professional and on brand presence without the stress of tech overwhelm. It’s a straight forward system that works within minutes of setup. It’s my go to platform for all of my clients that fall under tons of different niches including: digital product shops, service providers, creatives + designers like me, blogger, content creators, educations and teacherprenuers. If visuals matter to you, this is your platform!

Real Talk, before flodesk

I used to be on a very popular email platform that charged per subscriber and per email sent. Every time my list grew or I wanted to send more content, the price jumped. 😅 On top of that, the design tools were clunky. I would open the editor and instantly feel stuck. It took forever to format anything, and no matter how much I tried, my branding never looked clean or consistent.

You know me, I’m a perfectionist, so every misaligned button or off-brand font drove me up the wall. My emails felt messy, which made me send them less often… and the cycle continued.

When I switched to Flodesk, that stress disappeared. I could finally customize my designs the way I wanted because the platform is modern, sleek, and actually simple. I can design, write, and schedule emails in a fraction of the time it used to take me.

Screenshot of Laugh Eat Learn's Flodesk dashboard and the amount of emails she has sent over the years

That’s how I’ve been able to show up consistently in inboxes every single week for the last 4+ years. And you know what consistency matters. My audience knows when my emails are coming, looks forward to them, and engages more because I’m showing up for them.

Flodesk took something overwhelming and made it simple… and that’s exactly what I need in my business. Pretty sure most of you do too! 🖤

If that sounds like something you need too, give Flodesk a try and save 25% off your first year using my link, I promise you won’t be disappointed!

alexis porter

I’m a cuban and puerto rican, living in Seattle, Washington with my husband and pup. I absolutely love working with fellow solopreneurs and online business owners who want their websites to stand out and shine online. ✨

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